B2BMX 2026 Tracks: Building Teams That Drive Success

B2BMX 2026 Tracks: Building Teams That Drive Success

Great marketing starts with great leadership. The Leadership & Culture track at B2BMX 2026, powered by…

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Yuka Founder on Building a Leading Health App With No Marketing Strategy | CO

Yuka Founder on Building a Leading Health App With No Marketing Strategy | CO

Yuka Co-founders (left to right) Benoit Martin, Francois Martin, and Julie Chapon. Francois came up with…

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Business Strategy: Fostering growth, building community

Business Strategy: Fostering growth, building community

Listen to this article Kenton Tsoodle Oklahoma City is in a season of momentum, and some…

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Building an AI-Enabled Marketing Organization and Teams

Building an AI-Enabled Marketing Organization and Teams

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Building a resilient culture: 10 CHRO leadership strategies

Building a resilient culture: 10 CHRO leadership strategies

As organizations face rapid change, CHROs are uniquely positioned to ensure transformation centers on people, not…

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Creator Marketing 101: Building a Creator Marketing Strategy (2025)

Creator Marketing 101: Building a Creator Marketing Strategy (2025)

From YouTube tutorials to TikTok trends, the creator economy has empowered everyday people to shape what…

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Multicultural Marketing: Building Cultural Intelligence for Borderless Growth

Multicultural Marketing: Building Cultural Intelligence for Borderless Growth

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How Celsius is building on brand campaign success with college football

How Celsius is building on brand campaign success with college football

Celsius on Wednesday (Aug. 27) unveiled its 2025 name, image and likeness (NIL) roster, calling on…

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Building a Resilient Earnings Engine Through Strategic Integration and Prudent Management

Building a Resilient Earnings Engine Through Strategic Integration and Prudent Management

In an era of financial market volatility and shifting consumer expectations, institutions that succeed are those…

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The Smart Lab: Building a Seasonal Marketing Strategy for Mother’s Day and Beyond

The Smart Lab: Building a Seasonal Marketing Strategy for Mother’s Day and Beyond

Mother’s Day is one of the biggest jewelry-selling holidays of the year, second only to Black…

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