Frank Okunak Announces New Leadership Platform: Uniting Decades of Business Strategy with a Faith-Aligned, Others-First Approach…
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Coupon Marketing Strategy: Effective Ways To Offer Coupons (2025)
The right coupon campaign can attract customers, re-engage existing customers, and grow revenue. The wrong approach,…
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Shoe Sourcing Veteran Marco Grott Heads OrthoLite Indonesia
OrthoLite is strengthening its business in Indonesia. The insole maker on Wednesday named Marco Grott its…
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European leaders rally around Ukraine after U.S. shifts strategy to the Western Hemisphere
Amna Nawaz: A European official tells “PBS News Hour” that Ukraine and its European allies will…
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The Architect of Belonging: How a UWG Alumnus Helps Shape Sony’s Intersectional Marketing Strategy
As vice president of global intersectional marketing, University of West Georgia alumnus Jon Gist helps Sony…
Continue ReadingFour for Four: Workday Named a Leader in the Gartner Magic Quadrant for Financial Planning for the Fourth Year in a Row
The AI-First Advantage At Workday, we’ve deeply invested in AI, but not just for automation’s sake.…
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Strategy Fails When Leaders Compete Instead Of Connect
Strategy is no longer a contest of rivals. It is a discipline of coordination. And the…
Continue ReadingAmazon Job Search Success: How Rethinking My Strategy Landed Me a Role
This ‘as-told-to’ essay is based on a conversation with Jugal Bhatt, a 24-year-old software engineer at…
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5 ways AI changed marketing strategy in just one year
What a difference a year makes, especially when it comes to artificial intelligence. Scott Brinker and…
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